Fashion Sneakers by Her

Fashion Sneakers- She was born To Create!
Eunice Kim didn't know she wanted to be an entrepreneur, but it has allowed her to share her creations!
 1.Tell us about your company? Here / Now is a fashion sneakers brand I created for girls like me who live their life on the go. We want to look good, stand out, but be comfortable. We release limited mini-collections of sneakers and I'm working on some fun projects that involve Here / Now apparel and accessories in 2018!

2.What/who inspired you to start your company? It was my colleagues at Vogue who inspired me to start Here / Now! When i started wearing the first pairs of pompom sneakers in the office, I thought of it as more of just a funky unique item. But when they started buying pairs from me, I realized there are girls out there who shared the same style code as well! It motivated me to reach out by creating Here / Now.

3.Tell us a story/incident that happened while starting or running your company that may have made you feel defeated. Now tell us how you overcame that. Running my own business has made me realize how little I know, and how much more I have to learn. It isn't just about a great product and pretty Instagram pictures, I've had to learn how to build a website, connect with my audience, learn how to ship thousands of pairs of shoes across the globe, the list is endless. And I've made mistakes every step of the way. 

4.Have you had any unique challenges as a woman in business? I actually believe that being a woman in business worked to my fullest advantage. I am surrounded by amazing inspiration and support from colleagues and mentors.

  5.Why are you an entrepreneur? I didn't know I would be an entrepreneur, but I knew I was born to create something! Starting my own business gave me that outlet - it's perfect!
6.What is your biggest fear with your company and how do you overcome it? I deal with about 10 fears and surprises on a daily basis! I think the biggest thing I've learned through starting Here / Now is the power of resilience and persistence. That said, I'm still worried that one day I will stop giving our Here / Now girls what they want. But I stay as far away from that by always interacting with customers and peers. 

7.What are your goals with the company?  I want to grow Here / Now to a destination for women to buy for their full wardrobe and learn and be inspired from fellow powerhouse women. I am so happy to share the stories of awesome women with our Here / Now With column.

Not only will Here/Now be a part of our Female Founders Giveaway this Friday, but I will also get the opportunity to be featured with other trailblazing women in the Here/Now column. 

We are pairing a cool pair of pompom sneakers with our classic gold logo halter this Friday. Be sure to enter to WIN!